Marketing Strategy  Social Media Marketing Copywriting Conversion Rate Optimization A/B Testing Team and Project Management Video Editing Branding Market Research Data Analytics Creative Initiatives Graphic Design

Years of experience

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Projects done

0

Clients

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My Portfolio

My services

01.

Marketing strategy

Blending the art and science of strategy to create a sustainable competitive advantage.

02.

CRO

Whether your business goal is online sales, increased social shares, or sales leads, I will systematically test and optimize the conversion path to help meet your goals.

03.

paid search

Want to immediately drive more traffic to your website and increase sales or leads?I will utilize Google Ads to help you achieve your goals.

Education & Experience

1991 - 1997

University of North Texas - Denton, tx

BBA In Business Computer Information Systems
Minor in Marketing

2023 - Presen t

Digital Marketing Manager - Sena Technologies

2017 - 2023

Digital Marketing Manager - TGR Systems

Build and manage high-performing marketing campaigns on various social media platforms and email through thorough market research and competitor analysis. Discover, and creatively solve problems in underserved niche markets. Create and execute A/B tests to improve open, click, and conversion rates Optimize sales funnels by remarketing through email and SMS. Analyze and track key metrics (i.e. open, click, and conversion rates) and compile into meaningful presentations for senior leaders. Grow email lists by providing up-front value to targeted audiences. Maximize growth of social media channels through organic engagement

2009-2017

Web Developer - Towernet Business Solutions

Designed and developed websites for small to medium-sized organizations. Created email and text marketing campaigns on an ongoing basis. Developed and implemented end-to-end test plans/test cases to ensure error-free code and user interface upon delivery.

2004 - 2009

Software QA Analyst - PDX-NHIN

Lead team in effectively testing various builds of proprietary Rx order entry software through all phases of the software testing life cycle. Created testing framework, test plans, and test cases for entire scope of projects in TestDirector. Automated pre-existing manual test cases and scripts and modified them for reusability.

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